Welcome to My Home Page


jyfMKeHmHi everyone,

Welcome to my personal home page. This is where you get every information about me, my work and life.

This website is being updated, please check back later

I’m an award-winning blogger and seasoned digital communications professional. Having over a decade of work experience, I have dwelled into every dimension the digital communications entail including:

– Content Writing
– Copywriting
– Editing/Proofreading
– Branding
– Art Direction
– Digital Marketing Strategy Consultation and Execution
– Blogging
– Domain Research
– Brand Activation
– News/Digital news production
– Digital Storytelling
– Filmmaking
– Direction
– Script writing
– Story-boarding

along with a bunch of other “technical” stuff including

– Graphics Designing
– Video Editing
– 2D Animation
– Search Engine Optimization (SEO)
– Website Design

As you must have gathered from information above, I pretty much do everything when it comes to the digital communications and I’m not apologetic about it 😉

Current Gigs

I currently work as Social Media Manager at Programme Monitoring & Implementation Unit (PMIU), Punjab Education Sector Reforms Programme (PESRP), School Education Department, Government of the Punjab. I handle the overall digital communications — and sometimes offline communications too — of the School Education Department of Pakistan’s Punjab province. The department currently implements reforms programmes with funding and support from international organisations including the World Bank.

Besides that, I run my award-winning blog guppu.com and its digital presence.

In the Past

I have worked as Digital Editor at Dunya News Network from January, 2014 until October, 2016. Prior to that I worked for Bertelsmann Foundation’s FutureChallenges.org project as Regional Editor from December 2009 to December 2013.